Crafted with the aid of scientific methods and knowledge with the key to providing a robust life for your pet.

Hair follicle illustrationHair follicle illustration


Epigenetics is the science that shows that we do not need to be victims of our genetic inheritance. The Human Genome project, was expected to confirm the existence of over 100,000 individual genes.

However, it was discovered that only 23,000 genes make up the human genome, barely more than the common fruit fly and far less than those found in a grain of rice.

What is controlling your gene expression?

The answer is Epigenetics, which is the interaction between environmental signals and the process of adaptation that living systems use to thrive. Back in 1700’s Jean-Baptiste Lamarck proposed that life forms could acquire ‘information’ from their environment and incorporate it into their epigenome.

Today, we know that gene expression that is not mediated by coding DNA, representing only 2% of the genomic expression. It is rather influenced by informational signals received from the environment by non-coding DNA, which represent the remaining 98% of what is referred to as junk DNA.

Harmful information emanating from the environment such as Electro Magnetic stressors and toxic air pollutants, cause disharmony, so the human body responds accordingly changing the phenotype without altering the genotype. This change is reflected in our physiology.

These signals include information from the air we breathe, the food we eat, the water we drink, the sleep we did not get, the impact of the electromagnetic environment and even the arguments we are having and the 50,000+ thoughts we have per day.

Hair Bulb: The epigenetic marker

Hair belongs to the integumentary system that develops from the ectoderm and thus it has the same embryological origin as the nervous system. Therefore, it shares the same characteristics as the neurons when it comes to sensation.

The root/bulb of the hair is the only part of the hair that is alive. Meaning it is able to self-regulate and self-replicate. It feeds from the blood vessels that bring information and nutrients from the systemic microcirculation which is subcutaneous through the papilla.

The hair and its bulb are in fact an antenna that is constantly sensing and thus detecting environmental signals emanating from the micro and macro environment. So much so, that within the pilosebaceous unit there is a muscle called the arrector pili muscle, which are small muscles attached to hair follicles and are the smallest muscles in the body.

This is the muscle that works as much as the cardiac muscle, since it is constantly sensing not just changes in temperature and atmospheric pressure, but vibration through resonance, and frequencies from the ecosystem and the surrounding area. The arrector pili muscle, along with the hair root bulb, were over-looked until recently as important environmental sensors - even though the hair has been accepted as an excellent bio marker.

The arrector pili muscle reacts instantly to a systems shock and fear, causing the hair to ‘stand on end’. The arrector pili muscle also relaxes when the system is calm. In addition, its ‘sensing’ abilities have also been associated with the forewarning of impending danger. The arrector pili muscle also expands and contracts when the system is over heated or cooled. Therefore, the root bulb stores the epigenetic resonance information as it is connected to the arrector pili muscle.

S-Drive: A portable device to check the sensory activities of your pet.

The S- Drive is a wellness device, it is not designed to diagnose, detect or cure any illness. The S-Drive is operated in 67 countries by: wellbeing practitioners, sports professionals, fitness and beauty centres, nutritional professionals, Dietary Advisors, Weight Loss Centres, Spa Resorts and preventative organisations.

The S-Drive is a portable device with a spectrum coil in its centre. We use the hair root bulb as an informational source, since the hair follicle is a part of the sensory system of the body. This In-Vivo biomarker expresses information from the environment that is present in the energy field.

The coil detects the hair & bulb resonance information, which is then digitised and sent securely to our remote computer centre in Germany, where the hair and bulbs digitised information is then decrypted. The information is then run through powerful logarithms in order to reveal relevancy and challenges, which the underlying systems of the body may have been experiencing over time. The resulting relevancy information provides a personalised, real-time overview of the underlying nutritional and metabolic conditions, which determine wellness and wellbeing.

The technology relies on digitising the information found in four strands of hair with their bulbs attached, plucked from the occipital area of the scull and within three minutes digitised. The hair and bulb follicles have proven to be effective biomarkers, as they accumulate information of Homeostasis and epigenetics over time.

Hair Follicle processing through S-Drive

The gathered hair follicle information (excluding the clients name and address) is then encrypted by the S-Drive program, before being securely sent through an internet connection, to an encrypted server at our informational centre located in Hamburg, Germany. Here the data is decoded, translated and scrutinised through an array of logarithms connected to an Ai processor, which then generates the completed commentary data pack. This personalised commentary data pack is returned securely through a separate server, linked to the practitioner’s coded S-Drive, within 15 minutes. The practitioner’s S-Drive program then automatically unpacks the data and creates the personalised PDF report. The S-Drive program then adds the client’s name and the practitioner’s details to the PDF report.

The multi-page report can be viewed, printed or forwarded as an email attachment to the client. The wide-ranging observational reports provides the practitioner with additional underlying observations, to assist in decision making and determining supplementary protocols, in order to optimise the state of wellness and wellbeing of the client. The technology utilises the principles of Homeostasis and epigenetics. The information is deduced by using four hair bulbs / follicles, plucked from the occipital (rear) area of the scull. The resulting personalised nutritional reports includes information on 12 Key Nutritional Indicators, plus additional pages on Gut, Immune and Circulatory support indicators, as well as Resistance and Environmental indicators. The 30 plus page report also highlights Food & Additive restrictions. All of the indicators are listed in an easy-to-read comprehensible report.